Media relation, press office, digital PR, strategic consultancy, social media management and graphic design agency
We were born in 1995 from our CEO’s experience and passion. Alberto Scarpetta was born professionally in the world of communication and advertising, then he became a television producer and entrepreneur, setting up a reality now consolidated and in constant expansion.
02
SERVICES
01
PRESS OFFICE AND MEDIA RELATIONS
We manage strategic communication projects for all the partner companies. Product, Corporate and Crisis with a vertical and specialized media approach. B2B and B2C. We were the first in Italy to define a system of pay for performance, grown over the years that brought us to measure every result. We only use universal, certified KPI’s and acknowledged as AVE and Reach.
02
DIGITAL PR AND SOCIAL MEDIA MANAGEMENT
We use Digital PRs to create, consolidate and increase reputation and awareness of the brands on the web, integrating them in the projects of communication offline.
Social Media Management for us means punctuality, speed, creativity, design, and contemporaneity on all the main social platforms.
We create efficient content that works in synergy with bloggers and influencers.
We always monitor returns.
03
STRATEGIC CONSULTANCY AND COACHING
We help companies to reorganize and see themselves from the outside, and to find a new way to structure themselves using all the instruments at their disposal. We talk about positioning, employer branding and much more, always in agreement with internal communication. We work with the main corporate departments to build a vision and a coherent and correct mission. We analyse, research, and identify the present and future opportunities and challenges. We are up to date with the latest trends, we work on data, products, services, competitors, markets, regulations, and changes of the trade.
04
GRAPHIC DESIGN
An efficient, multidisciplinary team dedicated to clients, with a tendency to BTL communication (marketing and promotion) and strategic/creative (Logo Design & Rebranding, Corporate & Brand Identity, Web Design and Social Media Design). Passionate professionals that work in favour of the perception and reputation of the brands, handling in all the visual aspects and creative direction.
01
UFFICIO STAMPA, MEDIA RELATIONS E CONSULENZA STRATEGICA
Prodotto, Corporate e Crisi con un approccio distintivo rispetto al mercato. B2B e B2C. Misuriamo tutto e siamo stati i primi in Italia a definire un sistema di pay per performance vero e credibile.
Gestiamo progetti di consulenza strategica marketing & communication per aziende che necessitano di un supporto per la marca e per comprendere la corretta direzione da perseguire.
02
DIGITAL PR E SOCIAL MEDIA MANAGEMENT
Realizziamo progetti di Digital PR efficaci su reputazione e awareness del Brand, da integrare all’interno dei progetti di comunicazione.
Lavoriamo sulle principali piattaforme social costruendo contenuti strategici e instaurando un dialogo sinergico con Blogger e Influencer.
Monitoriamo sempre i ritorni.
03
GRAPHIC DESIGN E BELOW THE LINE
Un team dedicato che lavora a favore della percezione e della reputazione del Brand. Ci occupiamo di Logo Design & Rebranding, Corporate & Brand Identity, Web Design e Social Media Design.
03
CLIENTS
These are the companies with which we have worked and are now working with from almost 30 years. With great pride, because we’ve grown and grow each day also thanks to them.
Works
THE TRIP OF LE CREUSET BETWEEN PAST, PRESENT AND FUTURE
Continuous client of press office and digital PR.
Definition and creation of press kit.
On site management of media presences and influencers for ad hoc insights.
Report and measurements of results.
RED BULL CLIFF DIVING WORLD SERIES
Continuous client of press office and digital PR.
Activities of press office supporting communication at all stages.
Involvement of journalists on site.
Maximisation of coverage with interviews of Italian and international athletes.
KAWASAKI INTERNATIONAL EVENT IN LAVENO
Activities of national and local press office supporting communication of the event.
Supporting social activities.
Selection, involvement, and management of on-site journalists.
Management of the digital challenge for the media.
TECHNICS: LAUNCH OF TRUE WIRELESS EARPODS
Continuous client of press office and digital PR.
Definition and involvement of journalists.
Spread of press kit.
Sending of sample for product testing.
Reporting and measurement of results.
04
PROPERTIES
We are committed daily to always offer to our clients something different, that translates in a tangible added value. That brings real conversion and efficient results.
We work by our partner agencies, also international, to open ourselves as much as possible to the outside. Listening, to build and innovate, in a sector in constant change.
SAY WHAT’S OBSERVATORY
Property from 2020 is SAY WHAT’S OBSERVATORY: instrument that we activate following real necessities and needs of the company.
How was it born? A few months after the outbreak of the pandemic we realised the need to activate a point of observation structured on the world that would allow us to utilize at the best our contacts, at an Italian and international level.
It’s our incubator of new trends and opportunities, able to have a 360° vision, that allows us to observe the communication from different angles.
QUALITATIVATIVE AND QUANTITATIVE MEASURING SYSTEM
We have been the first in Italy to define a system of pay for performance. You are a Partner when you also share challenges, we believe correct and ethical proposing logics of intelligent remuneration, that are tied to the achievement of objectives.
This means working aware that the share of voice of the client is a gain also for us. For the company this means having by their side a proactive and passionate partner, that never gives up.
SAY WHAT TIES TALENTS
We were born analog, and we became a reality with strong digital roots: a collective of professionals that experience with energy to bring an added value to the strategy, supporting the offline job.
A unit born in 2023 that incubates new talents and joins them them with the existing team of professionals, to decline to the best the potential of communication projects, creating contamination between different teams. A constant meeting with new generations to grow together.
Making promises and keeping them is a great way
to build a brand.
Seth Godin
05
TEAM
The work brings results only if there’s a team. This is the commitment that every day we bring forward towards ourselves and towards our clients.
We look outside, interpret scenarios, and transform them in a purposeful work.
We are DARING and BRAVE because each day we work by our clients to bring them to do the right thing together.
But we don’t forget to always be REASSURING and CONCRETE, to reach results and objectives that we have in place.
We are professionals of communication that belong to different worlds, that manage to mix different know how in a sentiment of sharing and reciprocal support. Always in step with the times.
We collaborate in close contact with our network of professionals and creatives , that represents an added value for the companies that work with us and that is part of our DNA.
We are a team of Millennials and Gen Z that works in a passionate and proactive way, measuring everything we manage.
We are an independent and not specialized agency with a series of partners in America and the most strategic European countries, with which we coordinate the work of communication abroad.
In Italy we work with freelance professionals that operate on all the country to offer a service a service the most tailor made possible.
We love animals and Scott is our mascot. If you work with us your 4-legged friend is always welcome!
We collaborate in close contact with our network of professionals and creatives , that represents an added value for the companies that work with us and that is part of our DNA.
We are a team of Millennials and Gen Z that works in a passionate and proactive way, measuring everything we manage.
We are an independent and not specialized agency with a series of partners in America and the most strategic European countries, with which we coordinate the work of communication abroad.
In Italy we work with freelance professionals that operate on all the country to offer a service the most tailor made possible.
We love animals and Scott is our mascot. If you work with us your 4-legged friend is always welcome!
+100
CLIENTS
+0
PROVIDED CONSULTANCIES
+1000
MEDIA CLIPPINGS
+0
SOCIAL VIEWS IN MILLIONS
+0
CREATIVITY PROJECTS BELOW THE LINE
06
SKILLS
Put us to the test, let’s think together of what you are looking and what you would like to have!
We are creative, passionate and honest.
We look at the evolving world with enthusiasm. We work but we take our time to have fun and cultivate ourselves as people, as well as professionals.
We have a lot of interests, but we don’t stop. We always like learning and space out as much as possible because the world, the industries and the brands can be infinite. Being static is not part of our way of being.
75%
Creativity
45%
Cooking
90%
PhP
65%
Marketing
85%
Design
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07
CONTACTS
STAY IN TOUCH WITH US
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MILANO
Via Monte Generoso, 4 – 20155
Tel. +39 023191181
ROMA
Via della Scrofa, 57 – 00186
Tel. +39 0683398414